The UFC's Oversaturation of the PPV Market

 (This Tito-Forrest Fight Will Be Tits...Trust Me!) 

Dave Meltzer is reporting that UFC 104, which had two top draws in Forrest Griffin and Tito Ortiz, pulled relatively poor PPV numbers in the range of 360,000-375,000.  One reason that could be is the fact that Tito Ortiz hasn't won a fight since who knows when and Forrest is coming off of such a bad loss that fans probably weren't all that thrilled to see him again. A lot of people are going to get all doom and gloom about the situation and the haters will say that the UFC is losing momentum and MMA is falling off.  I don't subscribe to that theory myself.  The problem with the promotion right now is that they are throwing together PPV cards with sub-par main events and expecting the public to drop $50.00 to see it live. Due to injuries plaguing some of the promotions top stars Dana and company had to hastily pull together cards to fill the void and keep their pay-per-view schedule on track. What they should have done is combine some of these cards to make a truly stellar card that would have been an event worth the price of admission. The fighters that are headlining said sup-par cards should be aired for free on either the UFC's cable home, Spike TV, or the promotion needs to finally broker a deal with a major network. In addition to those options, HBO is the premier location for Boxing on premium subscriber channels and it should be the same for the premier league of MMA. Because of the incessant demands of the UFC to control all aspects of the show deals are not getting done and the fans are the ones who lose out.  Instead of taking the same roads that the WWE or whatever wrestling promotions are around these days, the UFC needs to buck up and give the fans of this great sport the respect and treatment we deserve after we've layed down serious money and made them even richer than station casinos. The rise of the UFC and MMA has forced Boxing to step it's game up and make the matches the people want to see and, at least some of the time, bypass a bit of the bullshit politics that have had such a negative influence in the past.  I am a die-hard MMA fan and will always support Mixed Martial Arts, but the UFC needs to stop trying to sell turds and telling people they're gold nuggets if they want this trend of dwindling PPV numbers to stop in its tracks.